This is a new one to me. It looks like Google is using DMOZ descriptions of sites in their results. Searching for ‘blog’ brings up the following results:
Blogger: Create your Blog Now — FREE
Free, automated weblog publishing tool that sends updates to a site via FTP. www.blogger.com/ – 10k – Cached – Similar pages |
Official weblog from Google, with news of new features and discursive articles about the search engine. www.google.com/googleblog/ – 24k – Cached – Similar pages |
…..
Blog for America discusses Democracy for America’s grassroots activism, supporting candidates at all levels of government, and features prominent guest … www.blogforamerica.com/ – 101k – Cached – Similar pages |
All these descriptions have been taken from the directory (copy+paste the description back into Google to prove it). Google would have previously either quoted a block of text from the site or taken the meta description text (if memory serves me well).
It’s all well and good but (and here’s why I suddenly noticed it):
Cybercarnets en différentes langues classés par pays, par mot-clé ou selon leur popularité. www.blogwise.com/ – 17k – Cached – Similar pages |
…..they’re also taking descriptions from non-English editions of the DMOZ! Eek, I’ll email Google and see if I get a response. No idea how else I’ll ‘fix’ this.